Spotify has introduced a new custom typeface called Spotify Mix. Created with foundry Dinamo Typefaces, the new font blends styles and unique details inspired by the history of audio-related typography, aiming to balance functionality and emotional appeal. The change will be gradually rolled out across Spotify's app, web player, and marketing materials.
Dinamo, the Berlin-based type foundry, has designed a new custom typeface named Spotify Mix in collaboration with Spotify's in-house creative team. The font aims to enhance Spotify's brand identity and user experience. This versatile, variable font blends geometric, grotesque, and humanist elements, symbolizing the diversity of Spotify's content. It is set to appear across all its platforms and marketing materials.